PRODUCT DEVELOPMENT

WANT TO DEVELOP 
JUST AN APP OR
THE BEST POSSIBLE PRODUCT?

This is a simple but significant difference
that the product development team provides

PRODUCT DEVELOPMENT 

DIFFERENCE BETWEEN CREATING
A PRODUCT WITH 
OR WITHOUT
A PRODUCT DEVELOPMENT TEAM

 
 When you want to develop a successful product, you need a specific approach and double-check of the research, vision, strategy, engaged team, user experience & development process.  

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Like this!

RESEARCH

PRODUCT DEVELOPMENT TEAM ON BOARD 

There is deep research. The team gets to know the market, industry, competition and its feeling. They look at the marketing and business aspects. 

WORKING WITHOUT PRODUCT DEVELOPMENT TEAM 

Research on the market or industry is omitted or narrowed. It is more important to start working immediately after the briefing. 

RESEARCH

PRODUCT DEVELOPMENT TEAM ON BOARD 

We are interested not only in the application itself but in the whole product and what problems it solves. The success of the project is not only good software but above all, it’s about fitting the market and user’s needs.

WORKING WITHOUT PRODUCT DEVELOPMENT TEAM

The work concerns just the application - it is the main goal, not the whole product. At this stage, it is not so important whether the user needs it or not. The decision was made, only developers participate in the project.

STRATEGY

PRODUCT DEVELOPMENT TEAM ON BOARD 

Thanks to research, analysis and holistic approach, 90% of the work is based on data, 10% on intuition

WORKING WITHOUT PRODUCT DEVELOPMENT TEAM 

If the planning phase is omitted or shortened, only 10% of decisions are based on data and analysis, and 90% on intuition.

PEOPLE

PRODUCT DEVELOPMENT TEAM ON BOARD

A team works with you as an interdisciplinary team that looks at your project from different angles. It has different experiences and views from the user's perspective

WORKING WITHOUT PRODUCT DEVELOPMENT TEAM 

The work is carried out according to the lean development methodology. We do what is well thought out and what is worth doing. We skip unnecessary functions, developers' work is simpler, so the initial investment in planning pays for itself very quickly

USER

PRODUCT DEVELOPMENT TEAM ON BOARD

The features of the application respond to the real needs of the user, not the other way round

WORKING WITHOUT PRODUCT DEVELOPMENT TEAM 

It can happen to create features that are not needed by users, so resources and time are wasted

RESEARCH

PRODUCT DEVELOPMENT TEAM ON BOARD

The work is carried out according to the lean development methodology. We do what is well thought out and what is worth doing. We skip unnecessary functions, developers' work is simpler, so the initial investment in planning pays for itself very quickly

WORKING WITHOUT PRODUCT DEVELOPMENT TEAM 

When the work is not well planned from the beginning, features are added unnecessarily, the coding process itself is prolonged and, as a result, costs increase instead of decreasing

WHAT'S THE VALUE OF
THE PRODUCT DEVELOPMENT TEAM

IN YOUR PROJECT? 

In product development we apply the Pareto principle - 80% of the time is spent on preparation, strategy and plan, so that the implementation of the product itself can take 20%

The success of the entire product is our goal, so we check not only the technical aspects but first of all, the market fit. Our focus is on the user and the solutions he is interested in
WHAT OUR PARTNERS APPRECIATE THE MOST
IN WORKING WITH OUR PRODUCT DEVELOPMENT TEAM

 

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interdisciplinary team

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a fresh look 
of experienced experts

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the product-market fit

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business & marketing validation

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user-centered project

 
 
 
THE STRONGEST VALUE
IS A VARIED TEAM.

WHO IS INVOLVED
IN THE PROJECT BESIDES YOU?
 

product owner
project manager
UX/UI designers
web & mobile developers
independent consultants

WHAT IS THE PROCESS OF WORKING WITH
THE PRODUCT DEVELOPMENT TEAM?

 

The work process and subsequent steps are very individual
for each project, but they can look like this: 

1. DISCOVERY SESSIONS
A few meetings to help us understand your ideas and product. We work on preliminary research and analyses
2. DISCOVERY WORKSHOPS
Several days of workshops, during which we develop the vision, goals, persons. We use design thinking, story maps, user flows 
3. DEEP RESEARCH
We develop the product at a lower level, adjust it to the market and choose the best form for the product. We use calls, brainstormings
4. PRODUCT PLAN
We prepare priorities in the construction of MVP, documentation, low-fidelity and high-fidelity wireframes, technical architecture 
5. SOFTWARE DEVELOPMENT
According to the plan, we create an architecture on which MVP and subsequent versions of the application will be based 
6. MVP TESTING
We analyze functionalities, check what users need. We decide what we are working on next 

HOW WE WORK?

OUR WORK GIVE THE TRUE QUALITY

TO THE CLIENT’S BUSINESSES

 

We’re a Software Development Studio that understands the complex nature of digital products. With 10 years of experience, we build quality products that simply take off, and bring a real impact
on user’s lives.

HOW PRODUCT DEVELOPMENT TEAM 
HELPED VERGESENSE?

VergeSense is a Bay Area-based startup creating sensors that gather information about office space utilization. It allows management to plan the space according to real company needs and save money on unused space 
VergeSense came to us with the problem with unintelligible dashboard and wanted us to redesign the platform. But we’re all for the holistic approach and we preferred to take a step back by asking a few product and business questions. That’s how we found out that the problem is not only in design and making things looks better
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Users needs

We asked ourselves who the users are, how much detail do they really need and what can make interacting with data fun.

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Data

We chose sets of data that can give users both raw information and conclusions ready to be changed into actions that bring profit to the company. Then we chose the best way to present this data on charts.

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VergeSense Score

We created a scoring system depending on type of space, standard deviation and discrepancy factor to come up with a formula that results in a number on a scale from 0 to 10. One number that accurately discerns all nuances of space utilization.

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Design system

We came up with a design system based on scoring the items displayed. The factors for scoring were, for example, the importance of the item, the granularity and also the size. The system works for every space and every chart, keeping all pages consistent and easy to understand.

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Physical-virtual

We knew that the structure of the platform should in a way reflect the structure of physical space. Except for physical rooms, divided by very real walls, all office spaces can also be divided or grouped by virtual zones that are used in a different way.

That’s how we helped to create a solution that is used in offices of e.g. Coca-Cola, IBM or Intel.

Check it out on vergesense.com

„Our customers love the simplicity of data visualization in analytics. Untitled Kingdom team was really helpful with UX/UI, as their design team is really strong and creative”

DAN RYAN | CEO & CO-FOUNDER OF VERGESENSE 

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