---
title: [Video] Improving FemTech. Optimize your product to women's needs
description: How to optimize the products for your user group need? What is the best approach for building new features, creating consistent communication and building a community around your product?
---

[Untitled Kingdom Blog - articles about MedTech innovation](https://www.untitledkingdom.com/blog)

# [\[Video\] Improving FemTech. Optimize your product to women's needs](https://www.untitledkingdom.com/blog/video-improving-product-development-for-tech-and-femtech)

 Written by [Sara Maj](https://www.untitledkingdom.com/blog/author/sara-maj) | Jun 4, 2020 12:17:00 PM

- Do you create FemTech products or consider doing it?
- Are you wondering what should be your next steps to win over your customers?
- Do you want to know what your users want and what is the best way to give it to them?

 

I had a pleasure to be the host of the webinar. This year I co-authored “[The State of Femtech](https://www.untitledkingdom.com/resources/the-state-of-femtech)” publication, and I have been developing FemTech, digital health and other products with Untitled Kingdom **for 7 years.**

In the second webinar in series on FemTech, I shared my **expertise** on:

- optimizing the products for your user group needs,
- choosing the best approach and technology for building new features,
- creating consistent communication and building a community around your product.

Expect data and examples from the market and answers to specific questions on your product.

Here you can **watch the entire webinar** together with questions from participants:

Share with me your ideas or experiences on [hi@untitledkingdom.com](mailto:hi@untitledkingdom.com)

- - - - - - - - - - 

Download also "[The State of FemTech](https://www.untitledkingdom.com/resources/the-state-of-femtech)" ebook:

<https://www.untitledkingdom.com/resources/the-state-of-femtech>

[View full post](https://www.untitledkingdom.com/blog/video-improving-product-development-for-tech-and-femtech)

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